Cookie Policy for Fern & Wild

Effective Date: 09.06.2025

At Fern & Wild, we use cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, and serve personalized content. This Cookie Policy explains what cookies are, how we use them, and your choices regarding their use.

1. What Are Cookies?

Cookies are small text files that are stored on your device when you visit a website. They allow the site to recognize your device and remember your preferences or actions over time.

Cookies can be:

• First-party cookies – set by our website.

• Third-party cookies – set by third parties (e.g., analytics or advertising providers).

2. Types of Cookies We Use

We use the following categories of cookies on our website:

a. Strictly Necessary Cookies

These cookies are essential for the operation of our site. They enable core functionalities such as security, network management, and accessibility.

Examples:

• Session cookies to manage login and user authentication.

• Security cookies to protect against fraudulent activity.

b. Performance and Analytics Cookies

These cookies collect information about how visitors use our website (e.g., which pages are visited most often) to help us improve site performance.

Examples:

• Google Analytics

• Hotjar

c. Functional Cookies

These cookies allow the website to remember choices you make and provide enhanced, more personalized features.

Examples:

• Remembering your language preferences

• Saving items in your shopping cart

d. Targeting or Advertising Cookies

These cookies are used to deliver advertisements more relevant to you and your interests. They may be used by third-party services to build a profile of your interests and show you relevant ads on other sites.

Examples:

• Facebook Pixel

• Google Ads

3. How to Control Cookies

You have the right to decide whether to accept or reject cookies. You can set your cookie preferences through:

• Our cookie consent banner when you first visit our site.

• Your web browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note, disabling certain cookies may affect site functionality.

Browser Controls:

• Google Chrome

• Mozilla Firefox

• Safari

• Microsoft Edge

4. Third-Party Cookies

We may allow third-party service providers to place cookies to enable features or services (e.g., video content, social media sharing, advertising). These third parties are responsible for their own privacy and cookie practices.

5. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in legal, technical, or business developments. When we update it, we will revise the "Effective Date" at the top of this page.

6. Contact Us

If you have any questions or concerns about our use of cookies or this policy, please contact us at:

Fern & Wild
Email: hello@fernandwild.co
Website: https://www.fernandwild.co